WELCOME TO JUVIA'S PLACE!

THE ORIGIN OF BEAUTYo

Inspired

By The Vibrancy of Africa

IT ALL BEGINS IN AFRICA.

Africa is not only the birthplace of humanity, it’s the birthplace of all beauty. Juvia’s Place was created to celebrate the rebels, rulers and queens of the African kingdoms of long ago, who emulated and honored beauty through their soulful and innovative techniques that the top beauty gurus still use today. Inspired by the queens before us, Juvia’s Place offers the richest, most vibrantly-pigmented essentials for the eyes, face and lips to take you from the office, to the Caribbean islands, and everywhere inbetween!

The cat eye. Pigmented dyes. Eyeliner. All created in ancient Africa. We combine the regal traditions of our African heritage with modern engineered formulas designed for full coverage and maximum pigmentation, Juvia’s Place is beloved by our loyal customers because our products push the boundaries of all-day beauty that is both wearable and affordable by all.

WE ARE BUILDING A COMPLETE BEAUTY PORTFOLIO DESIGNED FOR ALL PEOPLE, AND ALL SKIN TONES.

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Our Collection

THE TRIBE

THE REBELS, RULERS & QUEENS OF JUVIA’S PLACE.

GET ON JUVIA’S PLACE #THETRIBE BY TAGGING YOUR BEAUTY ROUTINES ON INSTAGRAM WITH #JUVIASPLACE

Our customers are BOLD. They’re different. They’re the outsiders on the inside. Our customers are the rebels, rulers and queens who express themselves through next-level beauty, where only the finest formulas and most-pigmented shades will do. Our customers are women. Our customers are men. Our customers have skin tones in the fairest fairs to the deepest darks. We believe in inclusive beauty, and The Tribe is where we celebrate our customers that come to us from all walks of life. Tag us in your beauty creation, product review or selfie with #JuviasPlace to be featured on The Tribe.