It All Begins
in africa
Created to celebrate the rebels, rulers, and queens of the African kingdoms who honored beauty through their innovative and soulful techniques that we still use today.





INCLUSIVE BEAUTY
Our customers are women. Our customers are men. Our customers have skin tones in the fairest fairs to the deepest darks. The Juvia’s Tribe is where we celebrate our customers that come to us from all walks of life.




OUR RICH, VIBRANT, HIGHLY PIGMENTED COLORS ARE part of WHAT MAKEs JUVIA’S PLACE UNIQUE. WE BELIEVE IN BEING BRIGHT, BOLD, AND PROUD


Join the tribe
Join the tribe
Join the tribe

Our customers are BOLD. They’re different. They’re the outsiders on the inside. Our customers are the rebels, rulers and queens who express themselves through next-level beauty, where only the finest formulas and most-pigmented shades will do. The Tribe is where we celebrate our customers that come to us from all walks of life. Tag us in your beauty creation, product review or selfie with #JuviasPlace to be featured on The Tribe.