The Top Makeup Trends of 2021

The Top Makeup Trends of 2021

2021 is here, and with it, comes a slew of new, can’t-wait-to-try trends. Among them, are several makeup trends that you are bound to see everywhere. We did the research, and found something fabulous for everyone, from barely-there makeup, to bold and fun hues. Here are seven major 2021 beauty trends that you’ll want to know about--and try!  

 

Bold Kohl Eyeliner

 

Maybe it’s because so much focus is being placed on the eyes with mask wearing, but bold eyeliner is going to be a huge makeup trend for 2021. Black kohl eyeliner is being used to create a dramatic look on both the top and bottom lash lines, as well as on the water lines (a technique known as tightlining). A bit of smudging adds an on-trend smokey effect to your eyeliner look. 


Stained Lips


Another big 2021 makeup trend is stained lips. It gives you the light flush of color, but without the full-on look of a lipstick. This look is perfect for wearing under masks, while out and about, and can be achieved by lightly applying lip liner, or dabbing on lipstick for a sheer effect. Top with lip balm for a moisturized look, and you’re set! Our long-wearing lip liners, rich lipsticks, and hydrating lip balms are perfect for achieving this look. 



Dewy, Dolphin Skin


Healthy, dewy skin will be a major beauty trend in 2021. Specifically, there is a trend called “dolphin skin,” (named by makeup artist Mary Phillips) that achieves a shiny, slippery, fresh-out-of-water look, using cosmetics like dewy foundation, highlighter, and even clear gloss or lip balm. We recommend our creamy Shade Sticks, luminous highlighters, and shiny clear lip gloss and balm to recreate this cool, on-trend effect. 


‘80s Eyeshadow


When it comes to eye makeup in 2021, the ‘80s are definitely back. You will be seeing bold washes of eyeshadow in purples, blues, yellows, and other fun pops of color, worn either as one color alone, or various hues worn together. The effect is powerful, artsy, and uplifting for the new year. We have some dynamite ‘80s-style eyeshadows you’ll want to rock in our cool eyeshadow palettes



Colorful Mascara and Eyeliner (Plus White Eyeliner)


Along with colorful eyeshadow, the fun in 2021 makeup trends is extending to colorful mascara and eyeliner. Think electric blue or fuschia lashes, or black lashes given a pop of color with bright orange liner. It’s the perfect look-at-me look, even if you’re always wearing face masks. The trend will also extend to white eyeliner, and we’re seeing the style go from a classic cat-eye wing, to graphic floating liner, to out-of-the-box artsy interpretations. Have fun with it!


The No-Makeup Look


After several seasons of in-your-face, more-is-more makeup looks, a more natural, you-but-better no-makeup look will be trending in 2021. This means a lighter application of foundation or powder, to let your own skin shine through, nude lipstick (we have some gorgeous shades), a hint of blush (we’ve got that too), and maybe a light wash of neutral eyeshadow on the lids (we have plenty of soft and subtle hues that will look wonderful on a variety of skin tones). The trend is all about bringing out your best features, and nothing extra. 



Lip Colors from Nude to Berry


Believe it or not, even if we are going to always be seen in public wearing masks, as long as coronavirus is around, a big trend for beauty this year is the focus on lip color. And there’s something for most everyone. Nude and peachy hues will be on-trend, but so will fun pops of color, including red, red-orange, and berry shades (check out our The Red and Berries Lip Liner, Lipsticks, and Gloss Bundle). Partake in another trend by also adding a gloss finish to your lips.

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